Articles, blogs and guides to help you grow your business
Five great resources to help you focus at work
Let’s face it… We all get distracted at work at some point in our day. It’s just human nature! Whether it’s a quick sneak peek at your phone, a bit of goss from your colleague, googling cute cat videos or even just feeling generally stressed. We have shared some...
VIDEO MARKETING: THE NEW ERA OF DIGITAL COMMUNICATION
Humans love to watch. It’s biological - it’s been part of us since we were born. Before we know how to speak, we learn to understand the world around us by observing. Vision is such a powerful tool. Sound perhaps even...
HOW TO CREATE AN EFFECTIVE VISUAL IDENTITY FOR YOUR BRAND OR BUSINESS
There’s much more to an effective brand identity than its logo, font, or colour pallet. In this blog, we explore the key rules marketers, business owners and designers should follow to ensure the creation and longevity...
WHY LACK OF LIKES, SHARES, COMMENTS NEEDN’T BE TRAGIC…THE TRUTH ABOUT ENGAGEMENT ONLINE
My first ‘proper’ marketing job was an intern role looking after the social media and influencer engagement for The Body Shop UK. It was my job to not only come up with on-brand, trendy and click-worthy posts, but to ensure The Body Shop UK was always engaging with...
THE MYSTERIOUS ‘INSTAGRAM ALGORITHM’ EXPLAINED
So highly talked about, it’s starting to sound like something of myth and legend! How does the Instagram algorithm work? It’s a question we hear a lot and one that has caused a lot of confusion, since Instagram...
3 INSTAGRAM STORY HACKS FOR KEEPING YOUR BRAND CONSISTENT
When the Instagram app launched in 2010, it was built as an instant photo sharing app. Over the last decade, Instagram has evolved and grown into the multimedia platform it is today. However, with curated colour themed feeds and professional photographs, the “instant”...